It is important to keep track of the latest SEO techniques and changes to search engine algorithms. Though, this is not always easy to do on your own. That is why many businesses and SEO experts rely on the help of free and paid SEO tools.
With the right tools, you can easily optimize your website and stay current with the latest developments. As 2017 approaches, start planning for these changes. Take a look at the top 7 SEO Tools you should be using in 2017.
#1 – Schema Creator
Schema is a type of structured data that will definitely become more common in 2017. It helps search engines determine the type of content found on a web page. But, it can be difficult to implement. This is where Schema Creator becomes useful.
Schema Creator automatically generates the necessary code for adding this structured data to your web pages. There is even a WordPress plugin available.
There is a good chance that your competition will be adding Schema to their websites. As Google and other search engines begin placing more importance on this structured data, you could get left behind. Start using Schema Creator now to prepare your site for 2017.
#2 – SERPs Rank Checker
SERPs Rank Checker is a simple SEO tool for determining website rankings for specific keywords. You can input the keyword and your URL to determine rankings or simply input the keyword to determine which sites rank highest.
In addition to determining search rankings, the results will also display monthly global searches for the search term that you entered, along with the average CPC (cost per click) for paid ads using that keyword.
#3 – Bing Webmaster Tools
Bing may not be as popular as Google, but it still receives a lot of traffic. Businesses and website owners that ignore Bing are missing out on a large portion of the population.
Bing Webmaster Tools ensures that Bing has crawled your website and added your pages to its search listings.
This is a free SEO tool that also offers insight. It provides suggestions for improving your on-page SEO. This includes the use of reporting tools and diagnostic tools, similar to the features provided by Google Webmaster Tools.
#4 – Screaming Frog
Screaming Frog actually offers a few different options for SEO. You can use their free SEO Spider tool to analyze your on-site SEO. It will help find broken links, redirect loops, and analyze the SEO of your page titles and meta descriptions.
They also offer paid services. This includes SEO consultancy. If you need help with your SEO, you can hire their services to take a detailed look at your site and provide SEO suggestions.
#5 – Google Trends
You could make a list of SEO tools entirely from Google. While you probably already know about Google Webmaster Tools and Analytics, Google Trends is another tool that you should begin using.
Google Trends lets you discover trending searches on Google across the globe. You can use this to help you select the best keywords based on trending topics. It is also a great resource for finding back linking opportunities.
Some businesses also use Google Trends in order to find regions with a lot of interest in their keywords. You can determine which regions are most likely to search for your search terms.
#6 – Mondovo
While most of the other suggestions provide beneficial SEO tools, they are limited in scope. Mondovo provides a complete package. Mondovo is a pay as you go service, with an affordable monthly fee. This includes access to 11 SEO Tools, including a rank tracker, link research, and a complete website audit.
Along with these SEO tools, Mondovo also includes 4 social tools. Analyze your social media marketing efforts on Facebook and Twitter.
#7 – SEO Hero Site 123
The website builder that you use can also impact your SEO. SEO Hero offers a solution for making sure that your website is optimized for viewing on any device.
SEO Hero helps make it easy to build your own professional website. You do not need any coding experience. They have a simple layout with drag and drop features.
The bottom line is that SEO Hero makes it easy to ensure your website is optimized, while also providing a simple option for building a stunning website. SEO Hero gives you the ability to focus more of your efforts on creating quality content.
You do not necessarily need to use all the SEO tools discussed. Some of them provide overlapping features. But, this does cover the most beneficial tools and resources available. This includes a combination of free and paid tools.
If you are not already using SEO tools to improve your search rankings, then get started today. Consider which features are most important to you. Look up a few of these tools and make them a part of your overall SEO strategy.